Privacy Policy

[Company Name]

Privacy Policy

[Date]

1. Introduction:

[Company Name] registered in the United Kingdom with the company number of [*]. Our registered office is at [*]. 

[Company Name] (hereinafter referred as “[*].” "we," "us" or “our”) is a B2B Ecommerce platform that provides a marketplace for the sale of second-hand machinery. Our platform allows buyers and sellers to connect and complete transactions efficiently and securely. To provide our services, we collect certain information from our users. 

As [Company Name], we recognize and respect your privacy and personal data protection and committed to processing your personal information fairly and transparently and in accordance with all applicable data protection law. In this context, we would like to inform you regarding our personal data processing activities, how we treat your personal data and your rights as a data subject within the scope of Data Protection Act 2018 and the General Data Protection Regulation (including, from 1 January 2021, the General Data Protection Regulation as transposed into domestic UK law) and other applicable data privacy regulations (together "Data Protection Law") based on your region.

This Privacy Policy explains how we collect, use, and disclose information from our users ("you" or "your"). By using our website and services, you agree to the terms of this Privacy Policy. 

1. Information Collection and Use:

[Company Name] collects the following types of personal data from our users:

• Personal information, such as your name, email address, phone number, and physical address, which you provide when creating an account or listing a piece of machinery.

• Demographic information, such as your age, gender, and location, which you may provide when creating an account or completing your profile.

• Information about the transactions completed on our platform, such as purchase history, sales history.

• Payment and billing information, such as your credit card number and billing address, which you provide when making a purchase or listing a piece of machinery for sale.

• Information about your interactions with our website and services, such as search queries, page views, and clickstream data. We may also log general information about your browser or device whenever you visit our website. This information may include your computer’s Internet Protocol (IP) address, your browser type and version, the pages you visit on our website, the time and date of your visit, and the time spent on each page.

• Information from third-party sources, such as social media networks, when you connect your account with such networks or use features of our website and services that integrate with them.

We collect this information in the following ways:

Through registration forms when a user creates an account on our platform

Through forms used to list or purchase second-hand machinery

Through cookies and other tracking technologies when a user visits our website

Through communications with our customer support team

1. Purposes of Processing:

The information we collect is used for the following purposes:

• To provide our services and facilitate transactions between buyers and sellers.

• To communicate with our users regarding their account, transactions, and customer support requests.

• Operate, maintain, and improve our website and services.

• Provide customer service and support.

• To improve our platform and services.

• Send you marketing and promotional materials if you have opted in to receive such communications.

• To comply with applicable laws and regulations.

1. Legal Grounds for Processing: 

[Company Name] processes your personal information based on the following legal grounds:

• Consent: In certain circumstances, we may obtain your consent to process your personal information. For example, when you sign up for an account on our platform or agree to receive marketing communications from us.

• Performance of Contract: We may process your personal information in order to perform the contract between us, such as facilitating transactions between buyers and sellers or providing customer support.

• Legitimate Interests: We may process your personal information where it is necessary for our legitimate interests as a business, such as to improve our platform and services, to communicate with you regarding your account and transactions, or to comply with legal requirements.

• Legal Obligations: We may process your personal information where it is necessary to comply with applicable laws and regulations, such as those related to tax, accounting, and fraud prevention.

Where we process personal data on the basis of your legitimate interests, then – as required by Data Protection Law – we have carried out a balancing test to document our interests, to consider what the impact of the processing will be on individuals and to determine whether individuals interests outweigh our interests in the processing taking place.

Where we process your personal information based on your consent, you have the right to withdraw your consent at any time by contacting us at [insert contact information]. However, please note that withdrawing your consent may impact our ability to provide you with our services.

1. Information Sharing and Disclosure:

[Company Name] will not sell, rent, or share your personal information with third parties except as set out in this privacy policy. 

We may share your information in the following circumstances:

• With our service providers and business partners, in order to operate, maintain, and improve our website and services. These third parties include payment processors, hosting providers, analytics providers, and other companies that help us run our business.

• With other users of our marketplace, in order to facilitate transactions between buyers and sellers of machinery. This includes sharing your contact information, such as your name and email address, with buyers and sellers who have expressed interest in a piece of machinery you have listed for sale.

• With law enforcement or other government agencies, if we are required to do so by law or if we believe such disclosure is necessary to protect our rights or the rights of others.

[Company Name] takes steps to protect the confidentiality and security of your personal information when sharing it with third-party service providers. We require these providers to maintain the confidentiality and security of your information and to use it only for the purposes for which it was shared.

1. Cookies and Tracking Technologies

We use cookies and other tracking technologies to collect information about your use of our website and services. Cookies are small data files that are stored on your device when you visit a website. They allow us to remember your preferences, track your browsing behavior, and analyze usage patterns.

You can control the use of cookies on our website by adjusting your browser settings. However, disabling cookies may affect the functionality of our website and services.

1. Data Retention and Deletion:

[Company Name] retains your personal information for as long as necessary to provide our services and comply with legal obligations. When you delete your account, we will delete your personal information, subject to legal and regulatory requirements. If you have any questions about the retention of your personal information, please contact us at [insert contact information].

1. Data Subject Rights:

It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes or if you become aware that any personal data that we hold about you is not accurate. 

You have the following rights with respect to your personal information under applicable data protection laws:

The right to access your personal information

The right to correct your personal information if it is inaccurate

The right to delete your personal information

The right to object to the processing of your personal information

The right to request a copy of your personal information in a portable format

In addition, you can object to the processing of your personal data in some circumstances (in particular, where we don’t have to process the data to meet a contractual or other legal requirement). 

These rights may be limited, for example if fulfilling your request would reveal personal data about another person, or if you ask us to delete information which we are required by law or have compelling legitimate interests to keep.

If you would like to exercise any of these rights, please contact us at [insert contact information]. We will respond to your request within a reasonable time frame and may require additional information from you to verify your identity.

You can also opt-out of receiving marketing and promotional materials from us at any time by clicking the unsubscribe link in the emails we send you or by contacting us at [insert contact information].

1. Security Measures:

[Company Name] takes the security of your personal information very seriously. We use a combination of technical, administrative, and physical measures to protect your information from unauthorized access, alteration, disclosure, or destruction. Some of the measures we use include:

Encryption of sensitive information

Secure servers with firewalls and limited access

Regular security audits and penetration testing

Training programs for our employees on the importance of data protection and privacy

However, no system is completely secure, and we cannot guarantee the complete protection of your personal information. We encourage you to take steps to protect your information, such as using a strong password and logging out of your account after use.

1. Children's Privacy

Our website and services are not intended for children under the age of 18. We do not knowingly collect personal information from children under the age of 18. If we become aware that we have collected personal information from a child under the age of 18, we will take steps to delete that information.

1. International Data Transfers

Our servers and service providers are located in [insert location], and by using our website and services, you acknowledge and agree that your personal information may be transferred, processed, and stored outside of your country of residence.

1. Links to other websites

Our website may contain links to other websites run by other organizations (for example, social media platforms). This Privacy Policy applies only to our website and company‚ so we encourage you to read the privacy notices on the other websites you visit. We cannot be responsible for the privacy notices and practices of other sites even if you access them using links from our website.

1. Changes to this Privacy Policy:

[Company Name] may update this privacy policy from time to time to reflect changes to our practices or to comply with legal requirements. We will notify you of any material changes by posting the updated privacy policy on our website and updating the effective date at the top of this page. We encourage you to review this privacy policy periodically to stay informed about our privacy practices.

1. Contact Us:

If you have any questions or concerns about this privacy policy or our privacy practices, please contact us at [insert contact information].

1. Conclusion:

[Company Name] is committed to protecting the privacy and personal information of our users. We appreciate your trust and will take all reasonable steps to protect your information and maintain your privacy.